A lesson to be learned?
An interesting article by Rob Willington (former MA GOP Executive Director) over at The Next Right:
The Constant Campaign Is OnIndeed.
This is amazing. After an enormous campaign, Barack Obama is continuing to campaign. Right now, Barack Obama supporters are door knocking. You would think that four months after one of the most exhausting campaigns in history, that activists would be sick and tired of door knocking and campaigning. But the Obama crew is not tired.
Their campaign was about expanding their base and mobilizing voters. Now, it's about persuading and convincing voters to help implement the President's agenda. The Obama crew has Pledge and Protect canvasses to execute Obama's policy.
For a long time now, I have been advocating for Republican Town Committee's in Massachusetts to start a door knocking campaign. To knock on the high propensity R's, and to knock on the Unenrolled's that voted in the 08, 06, and 04 GOP primaries and invite them to the next Republican social event in town. I recall hearing that Dick Armey transformed TX politics by doing just this, implementing an intense door knocking campaign.
Is this too hard to ask? We can't survive with the same old warriors that are discouraged and beat up- we need to expand the pie. Door knocking is the single most valuable technique to persuade voters and invite activists into the GOP because it's the most personal.
This effort from Obama is not just about advancing policy now, it's about collecting names, emails, phone numbers, and ID's of voters for 2012 and bringing in future campaign volunteers.
This is very smart.
There is no such thing as "off" season for campaigns. Right now, there is a tremendous amount of work to do for the 2010 election, and a lot of data can be collected by Republican Town Committees knocking on doors. I'm not talking about the Presidential election - imagine the impact of a Republican Town Committee knocking on doors now for a State Representative campaign, these seats can be won right now.
Door knocking can be enjoyable, a time when you meet your neighbors, enjoy nature, and your community. You should try it some time.
The Constant Campaign is on, are we this hungry?